The company needed to complete a complex migration on a tight deadline to avoid millions of dollars in post-contract fess and fines.
Accelerating Product Generation and Upload with AI Integration
Industry: Retail
This case study explores how an AI-driven solution transformed the process of products uploading for an online retailer, driving growth and staying competitive in the evolving digital marketplace.
Client needs
The client required a quicker process for generating and uploading products to their e-commerce platform. Their primary objective was to enable speedy testing of different products to determine which ones were likely to be popular and which were not, in order to make informed decisions. They wanted to ensure that products were generated and uploaded quickly and efficiently.
The Challenge
The process of manually generating and uploading products at a rate of just 2 to 3 items per day proved highly time-consuming and inefficient for the company. This slow pace of product diversification was a major obstacle to the company’s plans to expand and offer a wider range of products to its customers. The company realized the need for a more efficient and practical approach to product upload and management to keep up with its growth targets and stay competitive.
Solution
A solution that integrated artificial intelligence was developed from scratch to address the challenge of manual product uploading.
The implemented solution automated the output of product templates and content within seconds, significantly reducing the time required for product uploads. Using AI technology, the system swiftly generated product details and templates that were optimized for search engines and presented in an appealing format to prospective buyers. This ensured a smooth uploading process that saved business owners valuable time and improved the e-commerce store’s overall efficiency.
Results Achieved
With product generation and uploads simplified to under 30 seconds per item, the company experienced a remarkable acceleration in its ability to introduce new products to its online catalogue. This enhanced agility not only enabled the company to iterate and test different product offerings rapidly but also significantly improved the overall user experience on their website. Consequently, the company witnessed a marked increase in customer engagement and sales, driving substantial improvements in profitability.
Due to the critical nature of the applications, all incidents and changes run with tight SLA and provide a small sample for significant incidents. The response time is under 20 minutes.
This case study demonstrates the successful outsourcing of IT operational services for a complex architectural landscape. Through meticulous planning and a dedicated team, the project successfully transitioned all 24 applications, efficient incident management, and the implementation of tight SLAs, all while ensuring minimal disruption to the client’s ongoing business processes.
